Friday, April 19, 2024

Best Stores to Shop on Black Friday

It’s not even Thanksgiving, but retailers have already kicked the holiday shopping season into high gear. Black Friday, the biggest shopping day of the year, looms ahead, and I’m sharing my favorite places to shop on the big day. Having a game plan is key to success on Black Friday!

Best Buy

What to buy: big-ticket electronic items like TVs, laptops, iPads and Beats by Dre headphones.

Why shop there on Black Friday: Frankly, Best Buy has the best deals in the game. Best Buy has already posted their Black Friday ad, revealing amazing deals like $199 for a 50” TV or $899 for an iMac. The tradeoff? Major stress, huge crowds and you’re not guaranteed to score the items you came for.

Tip: Many of the best deals will be available online Thanksgiving Day. Check online and see if you can get your shopping done and avoid the store altogether. Also, keep an eye on Best Buy’s price guarantee. There are many items that Best Buy will price match on, including cameras, lenses, etc. Best Buy matches,,,,, and


What to buy: electronics, movies, books, small appliances, toys, clothes and videogames.

Why shop there on Black Friday: Target has tons of great deals on virtually everything in the store. Scoop up your favorite movies, TV shows and video games for mere pennies. They also run promotions on everything from towels to TVs. On the Saturday after Thanksgiving, gift cards are 20 percent off!

Tip: Target’s holiday price match policy is second to none. During the holiday season, Target extends their standard two-week price match policy to any purchases made between Nov. 1 and Dec 24. That means you can buy with confidence. Just make sure you keep an eye on competitor sales and pop into your Target to get the adjustment! Target is also running 50 percent off a different toy every day on Cartwheel, its mobile savings app. Download it to save even more.


What to buy: big-ticket electronic items, cameras, iPads, books and movies.

Why shop there on Black Friday: Amazon has really stepped up to compete with the big boys on Black Friday. Offering great deals, plus the comfort of shopping from home, Amazon may just be the way to go for your most stress-free gift buying experience yet.

Old Navy

What to buy: jeans, scarves, outerwear, sweaters and clothing for the whole family.

Why shop there on Black Friday: Old Navy runs awesome promotions on Black Friday to get shoppers into their stores. It’s the perfect time to stock up on basics and trend pieces on sale. Plus, lately its kids section is totally on-point and offering up adorable pieces for the little ones in your life.


What to buy: jeans, basics, outerwear and trend pieces for the whole family.

Why shop there on Black Friday: Like Old Navy, (another Gap company) the Gap runs great promos and sales which makes Black Friday the perfect time to stock up on your favorite staples. I love shopping my favorite stores on Black Friday, because while everyone is at the big box stores like Target and Best Buy, you can take advantage of the great sales on things you buy every day.


What to buy: party dresses, trend pieces and fun costume jewelry

Why shop there on Black Friday: Last year, H&M did a really great sale for Black Friday, with 50 percent off storewide savings. This year, I’m sure it will do more of the same and it’s a great opportunity to score your perfect party dress or holiday look.


What to buy: small appliances, shoes, clothing and accessories for the whole family.

Why shop there on Black Friday: With great doorbuster deals and sales all day long, you can get incredible deals on gifts for the whole family. This year, Macy’s best promos include 30 to 50 percent off contemporary lines like RACHEL Rachel Roy and Bar III, or BOGO on all of your favorite junior lines like Material Girl and American Rag.


What to buy: deluxe cosmetics, great beauty gift sets, and hair tools

Why shop there on Black Friday: Scoop up stocking stuffers like nail polish, lip gloss or sets from brands like Benefit, Bare Minerals and Urban Decay. Holiday is the best time to score hair tools like curling irons, blow dryers and flat irons at a discount.

TIP: Hot Tools is THE brand of curling iron that professionals use, and Ulta regularly puts them on sale during holiday for $19.99-$29.99. Scoop one up as a gift!


About Stephanie:

Stephanie Pernas is a personal stylist, fashion writer and style expert. She is the owner of A Sparkle Factor LLC, a personal styling and lifestyle consulting business. She also writes and edits A Sparkle Factor, a go-to destination on the web featuring the latest trends, style tips, and fashion news focused on highlighting attainable style for the every-girl. She has almost 10 years of experience in the fashion industry, having worked in the fashion departments of magazines like Glamour, Women’s Health and Teen Vogue. After spending five years in New York, she is currently bringing a little bit of sparkle to the South Florida area where she resides with her family. 

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