To celebrate five years in business, Subculture Coffee in West Palm Beach looked to the sky.
For the last two weeks, the coffee shop has become even more of an Instagram-worthy stop, adding an installation of dozens of multi-colored umbrellas over the alleyway.
“We’re taking over the remainder of the alley in the next couple of months, so we were looking at different street options for that,” says Sean Scott, the co-owner of Subculture Coffee. “We thought it would be a cool decorative element and we’ll leave it up and see how long it lasts.”
Over the course of seven hours, the team hung about 40 umbrellas over the alleyway with wiring and plastic rods. So far, it’s withstood South Florida’s unpredictable thunderstorms and strong winds.
Plus, it was a great continuation of the current artwork in the alley, a giant mural of Albert Einstein with rainbow beams.
“The wall is iconic in its own right. It’s just refreshed it,” Scott says of the installation. “It looked like a continuation of the art piece, a lot of rainbows, so it’s been really well received.”
Scott says he was inspired by the “Umbrella Sky Project” by Sextafeira in Portugal, which features hundreds of seemingly floating umbrellas for the Ágitagueda Art Festival. The umbrella craze spread recently to Coral Gables, when the installation was on display from July to September 2018.
So if you’re heading to the Palm Beach Boat Show this weekend, be sure to grab a cup of coffee and snap a pic under West Palm Beach’s latest photo op.