Friday, July 12, 2024

Blo Blow Dry Bar Makes its Boca Debut

This Friday, June 21, Boca Raton residents can expect to see perfectly styled hair and fresh makeup looks around town with the opening of Blo Blow Dry Bar in the ever-bustling Regency Court. 

The Blo Boca Raton location is owned and operated by local 22-year old Lyndsi Levitt, a licensed cosmetologist and licensed master esthetician.

“I’m excited for clients to come in and be happy with their results and they can sign up for memberships to be part of the Blo family,” says Levitt. “I want the stylist and the clients to connect.” 

Blo Blow Dry Bar is a franchise with over 140 locations in the United States and Canada. This business has eliminated many of the classic services a customer expects to see in a salon, such as haircuts and coloring, focusing instead exclusively on blowouts—a trend that has “quickly become the hottest essential in beauty routines,” per the Blo website.

While Levitt has always had an entrepreneurial spirit, it was COVID-19 that led her to venture into the world of cosmetology. After attending Olympic Heights Community High School, Levitt headed off to the University of Central Florida at the height of the pandemic. 

“It was during the time of COVID so everything was super difficult. I begged and I begged my parents to let me come home and go to beauty school because I was always passionate about beauty and fashion,” says Levitt. “I never really knew what I wanted to do in college, but I always had a passion for beauty.”

Levitt returned home and became certified as an esthetician with a facial specialist license. However, after working in a local blow dry bar, she was inspired to shift her focus toward styling hair. 

“I really liked the business of being in a hair salon. So I [thought], ‘I kind of want to go back to school, do hair, and open my own salon,’” says Levitt. “Because I had experience in the hair salon, it inspired me to open my own.”

After going back to cosmetology school, she began looking into blow dry bar franchising. Now, she plans on expanding past this initial central Boca location and opening up several Blo locations in Palm Beach County.

“We loved the Blo concept, so we reached out to them and we decided to start our own in Boca. But we didn’t just want to do one, we actually secured all of Palm Beach County. [We’re] planning on opening up at least seven of them within the next few years,” says Levitt.

Levitt plans on eventually opening several Blo Blow Dry Bar locations across Palm Beach County. Photo courtesy of Blo Blow Dry Bar

Levitt says that owning her own business at a young age was a goal she always had for herself. 

“I always had little businesses growing up. In fifth grade, I always sold jewelry that I made, in middle school I had a clothing company, and then in high school and college I had a chocolate business,” says Levitt. “So I’ve always known that I wanted to do my own thing, own my own business and work for myself.”

Levitt encourages other young, passionate entrepreneurs like herself to focus on themselves instead of what others may think.

“Do what you’re passionate about and don’t worry about what other people are doing or what your parents are wanting you to do. Just go down your own path and if you are passionate about it, it will happen,” says Levitt.

You can visit Blo Blow Dry Bar at 3013 W. Yamato Road Suite B-4, and for more information call 561/367-3919 or visit https://blomedry.com/blo-boca/

P.S., Blo Blow Dry Bar is offering discounted blowouts for $34 from June 21 to July 21 and founding memberships will be $75 instead of $85.

Maria Silveira
Maria Silveira
Maria Silveira is the 2024 editorial intern at Boca Magazine. She currently attends Wake Forest University in North Carolina, where she plans on majoring in business and minoring in journalism. She is also a News Editor for Wake Forest’s student-run publication, the Old Gold & Black.

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